FRANCESCA SPINAZZÈ - TREVISO

Using the initials of the Real Cantina Borbonica from a modern point of view has been particularly effective. The judges have considered them the development of the identity that the monogram “RCB” expresses by gathering pictograms which show the different activities that the Musuem wants to practice. So they consider this project as an interesting interpretation of the visual identity that is considered an open expandable system, where new contents can be compared with the monogrammatic element. So this logotype symbolizes perfectly the Museum inside the Real Cantina Borbonica as a container, whose central position is attributed to the three letters.